MOBILE BANNER AD SPECIFICATIONS

Specification List

Mobile Banner

Format .jpg/.gif - animation accepted
Dimensions 300x50, 216x36, 168x28, 120x20, depending on device
Audio No
Inbanner Video No
Clickable Yes
Expandable No

Tracking & Serving

3rd Party Servable No
3rd Party Trackable No
3rd Party Max Filesize 5k max
Site Served Max Filesize 5k max

Lead Time:
5 days

Special notes:

Please understand that there are some unique requirements when working with Nick.com and NickJr.com:

  • Sites directly linking from Nickelodeon sites need to be COPPA compliant
  • All ad executions running on Nickelodeon need to be COPPA compliant
For more information on the Children's Online Privacy Protection Act please start at:

Federal Trade Commision Gov Site's Children's Online Privacy Protection Act

When communicating with kids, it is important that we clearly differentiate between advertising content and Nickelodeon content, therefore:

  • Non Nickelodeon content placed on our site must be clearly labeled with the word "ad" or "advertisement" plainly visible for the complete duration that the content is visible to users.
  • For some placements this label has been built into our ad serving system (in-page banner ad units, for example), but will need to be manually added to other out of page units.
  • When a user is redirected to advertising content either on or off Nickelodeon, we display a "bumper".

MTVN RESERVES THE RIGHT TO REFUSE ANY RICH MEDIA ADVERTISING WITHOUT EXPLANATION, AND TO MODIFY AND/OR APPEND THESE GUIDELINES WITHOUT ADVANCE NOTICE