STANDARD ADVERTISING
PRODUCTSNick.com has a variety of digital advertising
products that can be used to increase brand recognition and yield
high click through ratios. These products are listed below:
|
Ad
Product |
Dimension |
Specifications
Link |
|
Standard Streaming
Video |
640x480 |
Spec |
|
Rectangle |
300x250 |
Spec |
|
Banner |
728x90 |
Spec |
|
Skyscraper |
160x600 |
Spec |
|
Mobile Banner
|
300x50, 216x36, 168x28, 120x20
|
Spec
|
Special notes:
Please understand that there are some unique requirements when
working with Nick.com and NickJr.com:
- Sites directly linking from Nickelodeon sites need to be COPPA
compliant
- All ad executions running on Nickelodeon need to be COPPA
compliant
For more information on the Children's Online
Privacy Protection Act please start at:
Federal Trade Commision Gov Site's Children's Online Privacy Protection Act
When communicating with kids, it is important that we clearly
differentiate between advertising content and Nickelodeon content,
therefore:
- Non Nickelodeon content placed on our site must be clearly
labeled with the word "ad" or "advertisement" plainly visible for
the complete duration that the content is visible to users.
- For some placements this label has been built into our ad
serving system (in-page banner ad units, for example), but will
need to be manually added to other out of page units.
- When a user is redirected to advertising content either on or
off Nickelodeon, we display a "bumper".