MTVN Video Ad Products include linear formats such as standard and interactive in-stream video; non-linear formats such as video overlays; and in-page/display units that feature video.
These products feature enhanced reporting capabilities that are specific to the unique nature of video advertising. We continue to track basic ad impression and click data through DART, but also have additional types of reporting available outside of DART as well. This enhanced reporting features broader click data (click data by ad unit state, close clicks, etc), and user exposure time.
Standard In-Stream Video
Interactive In-Stream Video
Standard/Interactive In-Stream Video with Timer
Non-Linear Video Overlays:
Lower 3rd > Click-to-Interactive
Lower 3rd > Click-to-Video
Bug > Click-to-Interactive
Bug > Click-to-Video
In Banner Video
OPA Video Pushdown
OPA Video Pushdown (Kids & Family/COPPA Compliant)